The Penguin Blog

Remember that documentary about all those cute penguins everyone couldn't wait to see? Okay, The Penguin Blog doesn’t cover that. Even better, it’s the official blog of Penguin Books UK! You know, the publisher of just about every author who was required reading in high school and college. Both book lovers and book sellers will find the posts here highly edifying and browsable.  Recent topics include Spinebreakers, Penguin’s new online book community by and for teenagers; the always controversial slush pile (the huge backlog of unsolicited submissions); general industry issues and challenges; and the critical strategy of influencing by word of mouth. (“Nowadays… a mention in a popular blog can instantly send a book soaring up the Amazon Hot 100, and a bad marketing slogan can be ridiculed by thousands minutes after it is unveiled.”) So if you're a reader who likes to read about reading, read on!